On June 27, 2019, the 2019 Linglong Tire China Distributors Conference was held in Changchun. Linglong Tire shared the achievements of the company in the first half of 2019 with nearly 400 dealers across the country to discuss the market development plan and layout the future. Brand strategy.
China FAW and Linglong tire delivery ceremony China FAW and Linglong tire delivery ceremony

Seeking change to create a new sales model

At the beginning of the meeting, Wang Feng, Chairman and President of Linglong Tire, gave a keynote speech with “New Engine, Start Again”. Looking back at the first half of 2019, Chairman Wang Feng thoroughly analyzed the global economic situation and comprehensively summed up the winning of Linglong tires in a contrarian environment.

Ling Feng Tire Chairman and President Wang Feng do work report Ling Feng Tire Chairman and President Wang Feng do work report

In the downturn of the market, the company has cultivated its core competitiveness through six internationalization strategies, worked closely with dealers across the country, worked hard together, focused on transformation to drive high-quality development, steady development of various businesses, and fruitful technological innovation. The brand value exceeded 45 billion yuan, and the European factory project was successfully launched. The operating income, total profit, tire production and other indicators also achieved year-on-year growth.

Looking forward to the second half of 2019, Chairman Wang Feng strategically monitors the development trend of the industry and gives incentives and suggestions to dealers. Chairman Wang Feng said that with China entering the first year of 5G commercialization, the Internet of Things era has arrived, the traditional marketing model will be eliminated, the company will follow the trend of the times, leverage the "5G" communication new technology, and help channel upgrade new changes. To build an ecosystem marketing power, keep up with the times, seek change in the red sea of ​​the market, and win a new round of leapfrogging

Mid-year event venue Mid-year event venue

At the same time, Linglong Tire will work with the vast number of dealers to create refined channels with refined services, promote the activities to sink and carry out accurate sales; carry out brand building and market development, and create a new type of strategic partnership with manufacturers. Building a new market and sharing a win-win future

The nine-story platform starts from the soil, and the journey of a thousand miles begins with a single step. Chairman Wang Feng once again emphasized the company's future development goal - to build a world-class technical level and management level of international tire companies, and look forward to continuing to accompany the dealers on the road ahead, to continue the new chapter.

Reading volume: Source: Delicate tire of: Le Feng

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