China Sinotruk's 2008 sales revenue exceeds 50 billion yuan

“The market keeps growing when the market is sluggish, and when the demand is strong, it will achieve extraordinary growth.” This is the Chairman of China National Heavy Duty Truck Group Ma Chunji on December 20, 2008, China National Heavy Duty Truck Group and China National Heavy Duty Truck (Hong Kong) Co., Ltd. 2009 Business Conference A summary of China National Heavy Duty Truck's market performance this year and future. The theme of this conference is: To discuss the challenges and opportunities faced by China National Heavy Duty Truck under the global crisis; to discuss the development plan of China National Heavy Duty Truck in 2009. At the conference, Ma Chun-chi proposed that China National Heavy Duty Trucks must rely on the six major advantages accumulated during the eight years of reform and reorganization to seize market opportunities and achieve new corporate development. During the conference, Sinotruk launched the HOWO-A7 series, HOWO2009 series of new products and AMT (Self-Manual Transmission) independently developed by China National Heavy Duty Truck.

Ma Chunji preached at the meeting that during the imminent 2008, under the situation that China National Heavy Duty Truck Group was in a downturn in the second half of the year, the production and operation will continue to rise steadily. It is estimated that the annual production and sales of heavy trucks will exceed 112,000 and production of 128,000 engines. The annual sales revenue will exceed 50 billion yuan, an increase of 30% year-on-year, and the company’s comprehensive competitiveness and ability to withstand risks will further increase.

AMT will become the standard product in 2009

Ma Chunji said that 2008 was a year of independent innovation for China National Heavy Duty Truck. China National Heavy Duty Truck Co., Ltd. took the lead in developing domestic EGR engines that meet the country's three emission standards and seized market opportunities in response to emission upgrades. The EGR engine has been put to market for half a year and has been tested by the market. It is being recognized by more and more users. The SMART-SHIFT tiptronic transmission launched at this business conference is also the result of independent research and development of China National Heavy Duty Truck. AMT will develop high-volume production from R&D, assembly, and testing as a standard model to be sold next year. In addition, its launch will not only improve ride comfort and safety, but also reduce fuel consumption by 3% to 10%. . The success of heavy-duty truck AMT loading and mass production will become a milestone in the nation's heavy-duty truck industry's independent R&D and technological progress.

Speaking of AMT, it has to be said that it is the first to load AMT's HOWO-A7 series. The HOWO-A7 series is the masterpiece of the "Technology Leading Strategy" of China National Heavy Duty Truck. It uses more than 130 new patented technologies and has undergone repeated experimentation for more than 50 vehicles in various extreme environments. The model adopts the D12 series of China National Heavy Duty Truck, which is known as the most fuel-efficient engine in the country, and adopts the new generation of electronically controlled common-rail fuel system of Denso. It has the potential to upgrade the National IV and National V emissions. The HOWO-A7 series is the result of deep digestion and absorption of advanced international technologies and independent research and development of complete vehicle assembly matching technologies by China National Heavy Duty Truck. It is a new generation of products developed for domestic high-end customers and the international market. It is expected that this product will be better in the target market. Sales prospects.

Enriching the industrial chain so that history will not repeat itself

In the first half of the review period, due to the explosive growth of the market and the production bottleneck restricting sales, Ma Chunji further stated that so far, SINOCHEM has invested a total of nearly 3 billion yuan in technological transformation funds for vehicles, engines, axles, castings and forgings. The company has transformed and upgraded all aspects of its process technology and production capacity, and it has built a total of 20 production lines that are close to the international level, such as complete vehicle assembly and key assembly components. Now it has Jinan vehicle production base, Jinan, Hangzhou engine R&D and manufacturing base, Jinan Gearbox and Datong Gear R&D production base, and it has an annual production capacity of 180,000 complete vehicles and 200,000 engines. The upward and downward extension and expansion of the heavy truck industry chain provides a strong guarantee for vehicle production. When the market demand increases, CNHTC can not satisfy the customer's demand for car purchases, leaving the market share to make people regret the situation. Never again.

At present, SINOTRUK has established 104 regional sales companies, 150 4S stores, 1102 dealership modification units, and 1,045 maintenance service stations to build a nationwide marketing network system. A new breakthrough has been made in the construction of the modified car network. The special vehicle company in Qingdao has been planned to build a Jinan conversion base and a Taian modified vehicle base, and Liuzhou Yunli and Hubei Warwick, which are controlled by China National Heavy Duty Truck, have established two special vehicle companies. To be reasonable, the conversion capability and technology have been further improved, which has laid a solid foundation for the sales of the modified car market in the future.

Three Confidence Guaranteed Growth in 2009

Ma Chunji pointed out in his speech that under the influence of the current international financial tsunami with rare history and strong impact, the market situation in 2009 is not optimistic. However, on the whole, China's economy will continue to maintain a steady and rapid development momentum next year. In the face of the current situation, SINOSTEM must have firm three confidence: firm confidence in the market and demand; firm confidence in the country's macro-control; firm confidence in the development of the heavy truck industry.

The goal of 2009 for heavy trucks is to ensure that there is an increase in production and sales compared to 2008, and strives to produce and sell 125,000 heavy-duty vehicles throughout the year. Among them, the entire vehicle export guarantees 20,000 units and strives to reach 25,000 units; it strives to increase its market share by 3 to 3 5 percentage points to ensure that the listed company's sales, sales revenue and market share have increased.

With regard to this goal, CNHTC puts forward that next year it will focus on strengthening the construction of the marketing system, building a distinctive steel network, continuing to expand the coverage of its marketing network, increasing investment in market networks in the central and western regions, and actively exploring exchanges and cooperation with large domestic and international logistics companies. .

Save yourself while helping others

Sinotruk is further deepening its auto finance business. Not long ago, SINOSTEEL cooperated with PICC, Pacific Insurance Company and China Export Credit Insurance Corporation to take advantage of their strong comprehensive strength and broad business coverage to make substantial progress in automobile consumer credit business, and to provide large-scale distribution and modification units for the automotive industry. Provide financial support. At the same time, CNHTC capitalized on the existing financial advantages of the group companies to minimize the cost pressures of the end-users of the cooperation. The preservation of “others” is also to save themselves and enable everyone to tide over difficulties.

At the press conference, Ma Chunji also revealed that China National Heavy Duty Truck has recently established a "national cooperation and development leading group", the team's mission is to better promote the merger and reorganization of the heavy truck industry. Ma Chunji said: "Of course I hope the industry will develop in a healthy and orderly manner. However, under the influence of 'internal and external problems', when some companies cannot sustain it, we must seize the opportunity to 'help one'..."
View related topics: China National Heavy Duty Truck Breaks Monthly Sales Record for National Heavy Truck Industry


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