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In the first two months of 2011, Jianghuai Light Truck Co., Ltd. achieved a year-on-year growth of 9.9% with cumulative sales of 37,922 units, and continued to rank second in the light-duty truck industry.
After the end of the national automobile-to-country policy at the end of 2010, JAC did not use the usual price-cutting promotions in the market. Instead, it introduced a number of new models targeting different market segments, including mountain products and cold-adapted versions. , There are also new products and additions, upgrades, new product launches and richness are more than in previous years.
JAC Light Card Marketing Company stated that in 2011 JAC Light Trucks will pay more attention to the combination of product quality and user experience. As early as last year, Jianghuai researched and conducted research in different regional markets to understand user needs, formulate targeted product strategies, and launch products that better meet the needs of regional users, providing users with a better product experience. After investigating the new products of JAC in 2011, what we have before us is a more attractive product system.
Jianghuai Shuai Ling III, leading technology to build a new benchmark for light trucks
In 2011, the newest product of the JAC light truck was the newest flagship model, the Shuai Ling III. This is a Jianghuai commercial vehicle based on more than 40 years of light truck manufacturing experience, introducing the world’s leading light truck design concept, integrating global resources, and building a unique 5-tier R&D system for JAC to create an intercity high-speed logistics market. High-end light truck. In 2010, this car was officially used as the first million light trucks of JAC. This shows its important position in the JAC light truck.
JAC Shuai Ling III is a new generation of high-end light trucks that are characterized by high efficiency, digitization, and humanity and are aimed at fast logistics transportation and large customer demand. Through the strategic cooperation with the world’s top 500 US Navistar and NC2, the JAC Light Truck is equipped with the world-class IWC engine for the Suzuki III, with the help of high pressure common rail injection technology, lean combustion control technology, and powertrain operation mode control technology. Tail gas particle capture technology integrates power, economy and environmental protection, leading the development trend of green logistics in the future.
At the same time, Jianghuai Shuai Ling III has made new breakthroughs in terms of comfort, functionality, user-friendly design, noise control, and reliability, and it has achieved world-class standards. It is foreseeable that the launch of JAC Shuai Ling III will greatly enhance the overall technical level of the light truck industry and will also bring new experiences to users.
Launched Mountain Edition and Cold Zone models, paying more attention to product area adaptability
Different environments, road conditions, and uses have different requirements for the use of light truck products. However, most brands in the light-duty truck market currently compete with the general-purpose products. To this end, JAC Light Trucks launched a series of targeted new products in 2011. China has a vast territory, with its east and west across five time zones, the north and south from the tropics to the frigid zone, and various road conditions in the plains, plateaus, and mountains. Universal products obviously cannot fully meet local needs. The Yamato version and the frigid version of the JAC light truck introduced in 2011 are designed to better adapt to the use environment of different regions and to fully improve user satisfaction. â€
For the southwest, southeast, northwest and other mountainous areas, hilly areas with many curves and steep slopes, JAC light trucks have strengthened and improved the vehicle frame, axle, leaf springs and braking performance, making them more suitable for driving in mountain areas. Features. Taking Jianghuai Weiling 1061 Mountain Edition as an example, this car is equipped with standard power steering, which makes the steering operation of the driver more portable, and greatly reduces the work intensity of continuous multi-bending roads; in order to improve the safety of mountain roads, Jianghuaiwei Bell 1061 Mountain Edition's front wheel brakes widened to 130 mm, the rear wheel widened to 160 mm, effectively reducing the braking distance; common air brake on heavy trucks also appeared in the mountain version of the model, and ordinary air brake In comparison, the air-braked brake can be used not only for parking brakes, but also for emergency braking. Even if the air link fails, it does not affect the braking performance and provides safer protection for the occupants and goods on mountain roads. .
In addition, the Jianghuai Weiling 1061 Mountain Edition also adopted double-tracked girders and reinforced axles (2.5 t for the front axle and 6.5 t for the rear axle). The spring strength of the leaf springs has also been improved, and the bearing capacity and anti-thrash ability are stronger than those of ordinary models. Not only that, in order to meet the long-uphill demand for power, the mountain version also chose powerful engines such as Yunnei, Yuchai, etc. with low-speed torque output, stable high-speed torque output and reliable performance, providing sufficient power for driving on the mountain roads. Protection.
The cold-car version of the JAC light truck is specially designed for problems such as difficult start-up of vehicles in winter in some severe cold regions in China and difficulty in keeping the heat in the car. Through the use of large-capacity batteries, high-power heaters, deceleration starters, brake air dryers and other equipment configurations, vehicles can be started more easily in cold weather conditions, making the car warmer and safer. It is reported that the mountain version and the frigid version cover almost the entire series of good luck and Jianghuai bell series, providing users with different regions with a richer choice of products and enjoyable experience.
Product upgrades do not increase prices, allowing users to get more benefits
In addition to launching regional adaptive products and new products, the JAC light trucks also upgraded and upgraded existing products on the basis of keeping prices unchanged, further improving the product's cost performance and providing users with more value experience.
In Jianghuai Weiling, the original bias tire was replaced by a radial tire with longer life, lower resistance, superior high-speed performance and stability, and the steering system was upgraded from mechanical steering to power steering. Wide-body options were also available. Carton, Cummins and Yuchai engines are also added to the new product sequence. This series of upgrades has brought value-added products to users up to 6,800 yuan.
In addition to the new Jianghuai Jun Bell new 3,650-mm wheelbase, the numerous upgraded models of JAC light trucks will also be launched. According to reports, JAC Haowei will launch a single tire version of the model, under the premise of satisfying the load, effectively reduce the body weight, reduce the running resistance; Jianghuai Bell series and JAC Luck series of product interiors will also be adjusted, upgraded after the inside The decoration has been further enhanced both in terms of visual texture and tactile sensation. In addition, Jianghuai Jun Ling Bell and Kang Ling will also launch dual-row seats. These upgrades and adjustments will undoubtedly bring more benefits to consumers.
It is worth mentioning that, as an entry-level product of the JAC light truck, the company did not ignore it because of its low price. This year, the Jianghuai Light Truck will launch a petrol version to meet the needs of some of the diesel supply areas. It is understood that the current product has passed various trials and demonstrations, and will soon be on the market. In the future, JAC will continue to introduce more targeted products based on the needs of users. Only by thinking of the users and providing users with a better product experience can the JAC light truck become the user's favorite light truck product.