Many companies in the intelligent lighting industry are particularly concerned about cost issues. At the same time, in order to promote smart lighting, we must first consider building a complete ecosystem. To this end, NXP Semiconductors (NXP) has launched three entry-level products based on professional-grade LED intelligent lighting drivers, and is actively working with system integrators to create innovative applications in the smart lighting industry. Recently, at the NXP Intelligent Lighting Media Conference, Ryan Zahn (Figure 1), general manager of NXP's semiconductor lighting solutions product line, introduced three new low-power (30W or less) commercial LED lighting drivers. He said: NXP has an advantage in LED lighting because of its complete value chain. In terms of lighting solutions, we are the largest supplier and ranked first. Because we have been involved in this industry for a long time, we have a very unique understanding of this industry. In addition, we have a diverse product portfolio. Instead of just treating ourselves as an IC provider, we are positioning ourselves as a solution provider. We design reference boards to recommend total solutions to our customers. Our multi-billion dollar company has a mature supply chain and very good reliability. This is very important in the LED lighting market, and many LED products require a lifetime of up to 20 years. NXP has launched three low-power professional products for the LED lighting market this year, both dimmable and non-dimmable. These professional products have very good dimming compatibility, input voltage regulation and THD, and a small number of components. In addition to three professional-grade products, NXP also introduced three entry-level products, the SSL 5021, SSL5031, and SSL5231, because terminal vendors sometimes sacrifice performance for a lower cost. The advantage of entering these entry products based on these specialty products is that a set of chips can be adapted to the requirements of different markets (North America, Europe, Asia and Japan). Among them, three points are most important: 1. Entering the entry-level market based on professional-grade products; 2. Professional means high performance; 3. Using a set of chips, you can launch different products for different markets, and you can adapt to different products without changing the chip. Platform and market. In this way, production costs will be greatly reduced, and the cycle from design to launch will be greatly shortened. RyanZahn said.

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