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The heavy truck industry was affected by the financial crisis. The dealers were in front of the door. However, unexpectedly, the service station was in front of the car. Seemingly brothers, the difference is so big?
Lan Ninghua, deputy general manager of Jinan Shaanxi Auto Automobile Sales Co., Ltd., told the reporter: “At present, the financial crisis has a great impact on dealers. The heavy truck-related industries have been affected by the financial crisis and have affected the distribution. Businessmen have caught fire and fish have been caught. The sharp drop in coal prices and rising oil prices have made the profitability of heavy-duty truck drivers smaller and smaller, making it difficult to stimulate new demand for heavy-duty trucks."
However, Lan Ninghua believes that the decline in sales of heavy trucks has some reasons beyond the financial crisis. "First of all, this year's sales are not in peak period. Usually, the heavy-duty truck industry is generally a cycle of 4 years. 2005 is a peak period. This year should have been a peak period. However, because the peak period was advanced last year, it is equal to Some sales were advanced in advance, "for the reasons for advance payments, Lan Ninghua explained, "This year's conversion of State II and State III vehicles is a big reason. Many users don't understand and fear the vehicles of State III, prompting them to purchase in advance. The National II car.†In fact, the advent of the National III car this year, it does make many users psychologically unacceptable, because most of the country III car per car price increase of nearly 20,000 yuan, but also picky on the oil, so many The old users abandoned the idea of ​​eliminating old cars.
Faced with the current lonely, cold sales situation, they are also very helpless, I hope that manufacturers can adjust business policies, change over time, really thinking about the dealers, we all go through the storm.
However, what people did not expect was that the business of some heavy truck service stations was better than before.
The Jinan Automobile Warranty Plant of Shandong Provincial Transportation and Transportation Group Company is an integrated maintenance facility that is responsible for the maintenance of heavy trucks as well as the maintenance of passenger cars. When the reporter asked about the maintenance situation in the recent period of time, the plant director Miao Zhenlin’s answer was somewhat unexpected: “A little less time ago, but in the recent period, the task of maintenance suddenly increased a lot.â€
Due to its technical skills, the service station of the seedling factory manager has gradually signed maintenance service contracts with all heavy truck manufacturers (including engine manufacturers). Because of this, they are knowledgeable and able to solve many complex situations. Jinan itself is connected to China's north-south traffic. Therefore, there are many passing vehicles and the scope of maintenance is also very wide. Director of the seedlings said: “Before the financial crisis, we were mainly responsible for vehicle maintenance during the warranty period. Now we have more repaired vehicles under warranty.†This change has a positive impact on their income. After you can get the cash directly. Previously responsible for the warranty period of the warranty period, after the manufacturer's review, in order to transfer the money down, the procedures are relatively complicated, the funds turn much slower.
According to the manager of the seedlings, the temporary reduction of maintenance vehicles during the previous period caused some roadside stalls to close down, which is the main reason for the increase in maintenance of service stations. When a reporter asked whether the vehicle's sudden increase was due to the need for the National III vehicle to go to a special service station for inspection and maintenance, the director of the seedlings said: "At present, our main target of maintenance is mainly the use of State II vehicles. After the financial crisis, we sell it. There are fewer out of the country's III cars, fewer sports cars, and fewer and fewer vehicles to repair.As for the roadside shop because there is no special tool to detect the maintenance of the country III car, for the time being it seems that this is not the roadside The immediate reason for the closing of the shop."
It seems that the sluggish market for truck transportation may be the process of survival of the fittest in the entire industry. Those more powerful manufacturers, distributors and service stations will survive and provide users with quality products and services. 